Research valorisation
A learning path to prompt a valorisation mindset for starting PhD students at Ghent University
Study time: 8h
Target audience: early PhD researchers, but the lessons are applicable to all researchers or professionals interested to learn more about research valorisation.
Welcome video
Meet the teachers
Learning objectives
Become familiar with the learning platform
Setting the scene
What’s in a name?
(WIP) The difference between valorisation and impact
The why of valorisation
How to think about the valorisation process to achieve impact in practice?
Busting valorisation myths: always or never?
Why is it better to involve external stakeholders early rather than late?
Case 1: GreenHero app for a more sustainable lifestyle or not?
Case 2: from biobased polymer to green packaging
Valorisation Strategy
Step 1: define tangible output
Step 2: develop an application hypothesis
Step 3: refine the needs and initial assumptions internally
Step 4: speak with potential users to validate the assumptions
Step 5: further iteration
Exercise: Business canvas model - black soldier flies
Exercise: Business canvas model - soil sampling
Importance of IP - What could go wrong?
What is IP and who owns it?
What is IP and who owns it? - nuanced answers
Introduction to IPR theory
IPR Step 1: Identify the research results for which you want to obtain IP protection
IPR Step 2: Figure out who owns the IP
Exercise on protection of IP rights
IPR Step 3: Turn your results into IP rights by choosing appropriate protection mechanisms
IPR Step 4: Determine if you have Freedom-To-Operate (FTO)
IPR Step 5: Market your IP (IP exploitation by yourself or by others via transfer vs license)
Exercise: Market your IP on a joint venture
Chapter 2 conclusions
Introduction to spin-offs
What is a spin-off?
How to go for a spin-off company?
Spin-off step 1: Is your technology ready?
Spin-off step 2: is your team ready?
Spin-off step 3: is your market ready?
Spin-off step 4: funding
Spin-off step 5: ready to spin-out - The Venture Track
Exercise: spin-off or no spin-off?
Chapter 3 conclusions
Concluding message
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Nathan De Geyter